Ode Magazine and True Price by True Price. Posted on January 15, 2013 To all friends and followers in The Netherlands: have you already seen the January/February issue of Ode Magazine? Lynn Zebeda, part of our management team, is featured in a large article on fair and sustainable food with an interview on True Price. True Price Lecture with PUMA at Dutch Ministry of Foreign Affairs Top CSR Trends for 2013? True price is one of them!